AG Barr: Integrating Biophilia into a Brand Led Interior

Client overview

AG Barr’s new London hub had to reflect the brand at its core: A collaborative, cohesive space, to be imbued with the essence of the iconic brands that they bring to the world.

Working alongside Curo Workspace, an interior design and build company focused on driving positive workplace change, the planting scheme formed part of a wider interior concept rooted in the AG Barr master brand. The interior draws on colours and design elements from across their product range, with planting carefully introduced to complement these features. The intention was to create a subtle, integrated layer of biophilic design that supports the brand identity without overwhelming the interior.

Planting plays a quiet but important role within the space. It enhances the sense of positivity, adds even more natural texture, and helps elevate wellbeing across the workplace. The result is an office where greenery reinforces the atmosphere of energy, creativity, and collaboration that sits at the heart of the AG Barr brand

The Design Concept

AG Barr’s brands informed the language of the space. Countertops were speckled with colours drawn from their leading drinks, while pots and surfaces carried fizzy, bubbly textures that subtly reference the products they are known for.

Our aim was to complement this with planting that helped build out the space without competing with it. We looked to design a scheme that would integrate seamlessly with this internal design concept.

Communal areas were given particular focus through integrated table planters, helping draw people together in shared spaces. Elsewhere, planting softens more open areas by creating a sense of prospect and refuge around meeting zones, adding comfort and visual balance to the workspace.

Achieving this balanced approach, required close collaboration between the interior designers, joinery specialists, and our planting team.

The Result

Iconic brands rarely exist only as products. Over time they develop a story, a heritage, and a cultural presence of their own

With that in mind, the planting scheme was designed to create an environment where those working on these legacy brands could feel comfortable, inspired, and supported in delivering their best work.

The finished space brings together brand, architecture, and planting in a way that feels cohesive and considered. The subtle introduction of greenery adds balance to the vibrant interior, softening the environment while maintaining the strong visual language created by the AG Barr brand. Planting helps shape key areas of the workspace, creating moments of comfort within collaborative zones and introducing natural texture throughout the office.

By integrating planting directly into joinery and architectural features, the scheme feels embedded within the design rather than added afterwards. The result is a modern workspace where biophilic design enhances the atmosphere and supports employee wellbeing, while allowing the brand led interior to remain at the forefront.

If you would like to explore how plant plan coul work with your space, please get in touch. Or, you can explore our or our wider office planting services.